Launches new environmental, social and governance initiatives with a commitment to supporting users, especially in emerging markets
NEW YORK, June 30th2022 /PRNewswire/ — Uplive by Asia Innovations Group (AIG), the world’s leading independent live video entertainment platform, celebrated its sixth anniversary this month by announcing its recent significant growth.
Since its inception in 2016, Uplive has amassed a user base of over 300 million across 150 regions, becoming one of the most popular live social platforms in the world. In 2021, Uplive ranked among the top consumer spending apps in APAC on AppAnnieranking #1 in hong kong and Taiwanand #4 in Singapore and The Philippines. Uplive was also among the fastest growing global live streaming apps over the past year, according to Sensor Tower. Uplive ranked 3rd among global Android social apps in Q4 2021, gaining a spot above Facebook. Uplive’s continued growth highlights its excellence as a digital platform that fosters human connection.
Uplive offers more than entertainment; thanks to virtual donation, Uplive allows a direct relationship between creators and their fans. Emerging market creators are able to make money while pursuing their dreams. For example, streamers in Vietnam with more than 5,000 fans can earn on average $331 a month with just over 3 hours streamed each week. This amounts to approximately $25 per hour, which is well above from vietnam average hourly income of $4. In Egyptstreamers with more than 5,000 fans earn approximately $9/hour compared to the national average of $3/hour; in India these creators win $9/hour compared to the national average of $2.30/hour. Beyond streaming on the app, through branded events such as the Uplive and Hekka sponsored event at New York Fashion Week and the Uplive World Stage Singing 2022 contest, Uplive showcases creatives from emerging markets on the world stage.
“My life has completely changed, especially my financial situation,” said Suhartono, a creator of Indonesia, said of joining Uplive. Before finding success with Uplive, Suhartono was concerned about his family’s survival during the pandemic as he struggled to find a job. Broadcasting live to global audiences was the opportunity he needed. “With all its features and positive environment, Uplive gave me the impression of having found a new lease of life.” Suhartono expressed his relief that he was able to help his family and work from home during the pandemic.
While Uplive advocates celebrating diversity through innovative technology, it maintains its commitment to enriching people’s lives through its environmental, social and governance goals. As part of its sixth anniversary, AIG announced new ESG core values: Advance, Impact and Guard. These values guide the company’s desire to empower users from all walks of life around the world. Over the past year, Uplive has leveraged its platform to generate support for orphanages across Middle East and North Africa (MENA) and the victims of the earthquake in Indonesiaamong other social action projects.
“We are proud of everything Uplive has done over the past six years to strengthen previously underserved emerging markets, and we are excited to continue to grow the creator economy in these regions,” said the CEO of AIG, the parent company of Uplive, Andy Tian. “Uplive’s success signals the global appeal of a platform to showcase diverse talent and forge authentic human connections online.”
With its continued growth in user numbers over the past year, Uplive is poised to reach new heights by continuing to improve and expand its live social streaming products. In June 2022, AIG launched a real-time live social avatar feature on Uplive. This feature uses revolutionary face mirroring technology to allow users to generate authentic emotional connections and react in real time, while ensuring their privacy is protected. More importantly, all of these features are available on any smartphone, which means users can now access the metaverse without the need for specialized and expensive equipment. Uplive bridges the global digital divide and makes the metaverse more accessible than ever.
About Asia Innovations Group
Asia Innovations Group (AIG) is a leading live social enterprise with over 500 million registered users spanning over 150 regions worldwide. It has built a comprehensive and diverse portfolio as it seeks to fulfill its mission to enrich the lives of people around the world through innovative and enjoyable live social products that foster meaningful human connection. AIG’s portfolio includes leading apps such as Uplive, the global live video platform, CuteU and Lamour, leading dating apps in global emerging markets, as well as other live social apps based on voice and games. It includes operations in eighteen offices around the world that provide deep local market knowledge in all major emerging markets. Combined with cutting-edge technology and a scalable global infrastructure, AIG delivers the most exciting social product experiences to users in emerging markets.
SOURCE Asia Innovations Group