MTN and YOTV unveil revamped app to support content creators

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COMPANY | MTN | YOTV

KAMPAL- MTN Uganda, in partnership with YOTV, has launched a new state-of-the-art video streaming app aimed at supporting content creators and hence entertaining audiences.

The new app expands its current offering from a few options to a wide variety of live and video-on-demand content covering over 60 live TV channels, over 50 live radio stations, 140 artists and comedians, from music and more than 2000 movies, among others. .

The app is evolving into super entertainment with several new products including; Boligo Extra, which is about Ugandan music, comedy and reality shows.

Also, Omuto, a product designed for children’s edutainment entertainment, Kibanda Express, a Ugandan film platform and a new eMikolo channel to present engaging events for Ugandan audiences.

Susan Kayemba, Senior Director of Digital Services at MTN Uganda, said their partnership with YOTV is based on MTN’s mission to champion local content consumption by providing customers with a transparent, convenient and affordable platform.

Remarks by Brian JJuuko (L), Head Commercial, YOTV Channels at the launch of the video streaming app to support content creators as CEO, YOTV Channels, Aggrey Mugisha (2nd L) and other dignitaries watch , it was at MTN Headquarters in Kampala on Friday July 29, 2022. (All photos by Shamim Saad)

“The potential of YOTV channels to bring local content to the world is absolutely unbeatable. With the recently unveiled products, we are optimistic that more people will enjoy more Ugandan content. As MTN, we are here to support innovations Ugandan girls and YOTV is the epitome of that,” Kayemba said.

She further noted that YOTV subscription comes with data so customers can enjoy more TV anytime, anywhere.

“The MTN and YOTV partnership is underpinned by MTN’s commitment to leading digital innovations for Africa’s progress, as enshrined in its 2025 ambition,” she stressed.

YOTV Channels CEO Aggrey Mugisha says the launch of the new YOTV Channels app follows many months of hard work and huge investment in developing a new product and improving the experience. customer.

YOTV Channels Managing Director Aggrey Mugisha delivers his remarks.

YOTV Channels Managing Director Aggrey Mugisha delivers his remarks.

“The YOTV app now offers the largest collection of content including Movies, Live TV and Radio, Music, Comedies, Motivational Podcasts, Kids Entertainment and more,” he said. -he declares.

“Our local video on demand options are second to none, we couldn’t have done all of this without our great partner MTN and our brilliant content creators, so we’re excited to engage with more content creators to support us in this trip,” Mugisha explained.

He further stated that the YOTV app involves the setup of a dedicated data center which has increased the ability of their customers to go back and catch up on the missed live up to 4 days in the past while still being able to record unlimited future content.

The data center has also expanded the concurrent use capability of the application, which creates a smoother experience for users.

The YOTV channel app was launched in February 2020 just as a result of the COVID-19 global pandemic phenomenon.


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